Archive for the ‘Digital News’ Category

Why You Need a Contact Form In Your Website

http://www.library.illinois.edu/doc/images/email.gifAccording to blogging experts, one of the most common mistakes new bloggers commit is NOT putting a contact form in their websites. I know that as beginners, setting up your blog is hard enough, especially if you have no background in html and CSS. But if you really want to blog for the long haul and create a readership that will last long, doing things right from the very start is definitely worth it.

Not having a contact form in your blog tells your readers two things: one, that you feel you are too smart to be bothered with other people’s dumb ideas; and two, that you don’t give a hoot what others are thinking. A blogger is never too busy to connect with his readers. If you want people to stick around, make them feel like they’re your friends, not just some statistics for your Alexa and Google ranking.

Another reason why you need a contact form is that people want to be listened to. When they read your blog orĀ  visit your website, it’s not so much because they are so interested in your ideas but because they want to benefit from it. If you shut them out, they’d go somewhere else. Nothing frustrates people more than when they want to really say something but are not given the chance to express it.

Putting a contact form on your header is one way of telling your readers that you’re willing to hear them out. Remember that your warm approach to your readers is what separates your blog from the boring corporate websites.

Mininova IS (sort of) Dead

mininova

November 26 is a sad day for the Bittorent community. After more than four months of court proceedings in a Dutch court and trying a new filtering system to make the site legally compliant, Mininova site owners finally agreed to remove all their links to copyrighted materials. If you happened to visit their site lately, you’ll see a banner on top of the page announcing that only Content Distribution torrents are now allowed in the site. In other words, the site is sort of dead as of Nov. 26.

The “closing down” of Mininova to user uploaded material is another victory for anti-piracy outfits. However, I doubt that the global Bittorrent community will be stopped anytime soon. pizzatorrentWhile Mininova is down this time, there are still dozens of sites out there that offer similar services to torrent users. My guess is that it will just be a matter of time before another torrent indexing site will rise and take over the gaping hole Mininova has now left in the Bittorent community worldwide. It might be a little disorienting for some but the change will be temporary. Soon, another torrent site will rise to prominence and be the target of another anti-piracy organization and this vicious cycle of cracking down errant websites will be repeated over again.

The “sort of closing down” of Mininova is the second most successful crackdown this year. A few months back, Pizzatorrent, one of the largest torrent meta search engines there is, closed down for good. The site that used to house other major indexing sites simply announced that the site is now dead. TorrentFreak reported that the site owner didn’t really receive any legal threats but admitted that there were other forms of attacks.

Why People Are Not Buying Online

http://www.blogzeel.com/wp-content/uploads/2009/07/online-shopping.jpgThis one’s not good news to online marketers. According to the latest research conducted by Chitika ad network, only two in 100 people who browse the internet click on advertisements that fund websites. The rest simply ignore the screaming ads place strategically all over the place. You think this research is right?

I do, absolutely. I myself have been prowling countless internet sites for the past ten years, reading content, doing school research, watching videos and listening to music but never made a single purchase in any of the products I see on the sites I visited. It was only late this year that I did an actual purchase online. Not that I was not interested. Ever since I learned that buying stuff on the internet became possible years ago, I wanted to jump into the bandwagon right away. The problem was that it was nearly impossible to do so in our area for the following reasons:

1. The first problem was the method of payment. Credit cards are not easy to come by for middle class Filipinos. Just a few years back, only those who really had money can have credit cards.

2. Lack of bank support. In the past years, our local banks were not really that inclined to support internet buying. Even today, many years after the internet was introduced to Filipinos, only one local bank has a program specifically designed for Internet shopping. All the rest simply offer general credit cards.

3. Currency conversion. Even with the advent of Paypal Philippines, buying online was still a bit difficult due to currency conversion problems. It was only this November 2009 when Paypal finally supported Philippine Peso.

4. Not many merchants are willing to do business in Philippine online market. Even iTunes, one of the biggest internet music retail store in the world, doesn’t sell music in the country.I don’t understand why.

5. Many Filipinos don’t really consider the internet as a shopping alternative. If anecdotal evidence is any indicator, I think I’ve heard lots of times that Filipinos spend more time on Friendster and Facebook than actually do anything else online.

I’m sure there are still many other factors why the internet remains an untapped potential in Philippine market. Whatever they are, they are part of the reasons why some advertisement companies in the US places a lower value in clicks and site visits from Philippine internet users.

Customer Service, Anyone?

My personal blog has almost been dying for the past few weeks, “thanks” to the intermittent internet connection from myDestiny. I have tried everything to get them to either give me my installation refund or fix my problem but their customer service hasn’t been very helpful. They’re just not the kind of tech support that are customer oriented. I even had a case when the woman who answered my call just stopped talking to me when I told her my name. Maybe she knew I called to complain again.http://wpcontent.answers.com/wikipedia/commons/thumb/d/d2/Internet_map_1024.jpg/300px-Internet_map_1024.jpg

This afternoon, I was contacted by Paypal to participate on a survey they conducted to assess if they’re doing an excellent job serving their customers. I was only too glad to join the survey because in my experience, Paypal has been very quick to help me whenever I ask them about anything. The first time I emailed them for support, the answer came in less than twelve hours, giving me detailed explanations about my question. When I got my reply, it felt like they can be trusted with my transactions.

The difference between the two companies lies on the way they handle customers and their willingness to communicate. Communication builds trust. It gives us the impression that they are serious about their business, that they are credible, dependable and safe to do business with. Whereas Paypal was willing to know how their representatives were actually treating their customers by asking about their support experience, myDestiny did not even bother to reply to emails. I find this to be totally ludicrous. Why would people bother to be in a business when they’re not willing to talk to customers with valid concerns?

I have no idea. But I guess that’s what made Paypal great in the first place. They know how to listen. As for my “dear” internet service provider, let’s just say I’m tired of whining. I just want to talk to their elusive manager and get my money back. Soon!

How Much Google Knows About You

Few days ago, I came across one of Google’s newest feature that would surely be a relief to some of us. It’s called the Google Dashboard, a place where you can see an overview of all the Google accounts you ever created from the moment you started using their services. This includes the following:

  • Google Account information, Alerts, Blogger, Friend Connect, Calendar, Contacts, Docs, Picasa Web Albums, Gmail, Profile, Reader, Talk, Web History, YouTube.
  • Other Products (Analytics, AdSense, App Engine, FeedBurner, Sites, Local Business Center, Web Master Tools, Toolbar Sync)

The above items are the ones displayed in my dashboard because I’m using them. For some of us, the list would be longer while others might just be very few depending on how much you use Google services.

google-logoGoogle dashboard answers the one question many of us have been asking for a long time now: how much does Google know about me? Apparently, a lot. If you haven’t opened your dashboard, just type www.google.com/dashboard on your browser and you will be asked for your Google password. Once logged in, you will see everything, including your old accounts that you thought were already dead.

Scary? You bet. Just looking at the list made me feel like there’s nowhere to hide now. Google knows a little too much. I’m not really sure if i like it but it’s there.

How about you, what are your thoughts about the Google dashboard?